LATAM RETAIL SHOW 2022, the big retail event, has taken place! Leafio, as an active market player, could not miss such an event, especially after the big pandemic break in online events. More than 14 thousand retailers, experts, and solution providers from all over Latin America visited the exhibition for 3 days.
Retail in Brazil shows a steady upward trend. However, the pandemic year has somewhat changed the structure of consumer preferences, and the habits developed during the pandemic will affect the dynamics of category sales for some time. Despite this, food retail is growing at 9-10% per year. The numbers show that the industry is one of the most important in consumption growth, especially for functional and healthy products.
5G, AI, ML, visual recognition, and other technologies are significantly changing the retail management business landscape. It is no longer enough for a retailer to know what product and when will be in demand by the consumer. Retail needs more. Technology makes it possible to "look into the future" and form the buyer's need, effectively managing, for example, promotional activities, which sometimes account for up to 80% of a retailer's sales. Or even at the store planning stage, develop the ideal assortment for a particular store in the Sao Paulo area. Or create a shelf planogram in which each meter will bring two times more profit.
At the exhibition, the participants presented various solutions for retail management - from innovative store design to solutions with meta universes. Darlan Moraes Jr., director of development for Leafio Brazil, says he is impressed and proud that there are so many business opportunities in Brazil. When communicating with Leafio’s clients, he realizes that now it is important to use solutions customized for specific tasks.
“The era of complex ERP remains in the past. Such solutions, although they perform their functions, are only at the level of solving simple, practical problems. Specialized solutions allow you to solve business problems more accurately. For example, the Leafio Inventory Optimization inventory management solution allows not only ordering goods to ensure sales but significantly improves the retailer's financial performance. It reduces surpluses by up to 60% and speeds up turnover by up to 30%. And the Leafio Promo module with AI algorithms provides highly accurate inventory management in a promo so that after the promotion ends, the retailer doesn’t have a huge surplus of promotional goods.”
The speakers at the conference talked about it all - innovation, digital acceleration, and people: how do these universes connect? There were several interesting cases of retail chains.
What awaits retail in Brazil this fall and next year, 2023? What new technologies will appear on the solution map? We invite you to explore this area together - https://www.leafio.ai/blog/