Expaning to West Africa: LEAFIO collaborates with Melcom to improve retail operations in Ghana

press release
  • Jun 15, 2023
  • 2 min read
Cover: Expaning to West Africa: LEAFIO collaborates with Melcom to improve retail operations in Ghana

Melcom, Ghana's and West Africa’s largest retailer, has partnered with LEAFIO AI Retail Solutions, a cutting-edge AI technology provider, to revolutionize its operations and further strengthen its position as a retail industry leader in the region. LEAFIO's cloud-based platform includes three functional modules – Inventory Optimization, Promotion Intelligence and Shelf Efficiency – enabling the retailer to manage inventory, promotional campaigns and merchandising processes automatically, as well as to make informed decisions based on in-depth analytics and system tips.

Recognizing the need for innovative solutions to stay ahead in an increasingly competitive market, Melcom has chosen LEAFIO's AI Retail Platform to leverage the benefits of artificial intelligence and machine learning. By deploying LEAFIO's advanced algorithms and predictive analytics, Melcom will be able to streamline its inventory management processes, ensure optimal product availability, and reduce operational costs. 

With a strong focus on delivering exceptional value and a wide range of quality products (with over 35,000+ items available under one roof), Melcom has been at the forefront of this retail revolution, gaining the trust and loyalty of customers across the country.

Dr. Ramesh Sadhwani, Jt. Group MD of the Melcom Group, expressed his enthusiasm about the partnership, stating, "At Melcom, we are committed to continuously enhancing our customer experience and staying at the cutting edge of retail innovation. By leveraging the benefits of LEAFIO's AI Retail Platform, we aim to automate and optimize crucial processes such as inventory management, promotion planning and execution, and planogram optimization, thereby improving the customer service quality, and driving growth in the Ghanaian retail market.”

With real-time insights and actionable recommendations, Melcom can deliver tailored shopping experiences that resonate with customers, increase customer satisfaction, and foster long-term loyalty.

Similarly, Mr. Alex Medwin, CEO of LEAFIO Inc., shared his perspective on the collaboration, saying, "We are thrilled to be working with Melcom, a true industry leader not just in Ghana but the West Africa region’s retail sector. Our AI Retail Platform is designed to unlock the full potential of retail operations, optimizing inventory management, promotion, and merchandising procedures. Together, we aim to revolutionize the way Melcom serves its customers and sets new benchmarks for retail excellence in Ghana."

As the retail landscape in Ghana continues to evolve, Melcom's partnership with LEAFIO signifies its unwavering commitment to delivering exceptional value to customers while embracing technological advancements. With the implementation of LEAFIO's AI Retail Platform, Melcom is poised to enhance operational efficiency, drive growth, and solidify its position as a pioneer in the retail industry.

About Melcom:

Melcom is West Africa’s Leading Retailer and is a true local home-grown Retail Super Brand. Established in 1989, it has footprints across Ghana with 60+ retail stores and 12 cash n’ carry outlets, making it a preferred shopping destination. Melcom has been classified as a Super Brand and rated as one of the Top Business Houses in Ghana year after year.

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LEAFIO is an international AI technology provider specializing in retail solutions. With its advanced AI Retail Platform, LEAFIO empowers retailers to streamline inventory, promotion, assortment, and merchandising management. By harnessing the power of artificial intelligence and machine learning, LEAFIO helps retailers optimize costs, increase profits, unlock valuable insights, enhance customer experiences, and drive growth in the highly competitive retail landscape.

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